Don't mistake Microsoft Lync for Microsoft Linq

Just a curiosity amidst the jungle of acronyms and technologies in the Microsoft universe. When the news came out last week that Microsoft acquired Skype, the anaylist started to see the strategic value, and perhaps the overlapping, of this business move with mentions to Lync, an instant messenger client formerly known as Microsoft Office Communicator. Rightfully so, since Microsoft Lync 2010 is truly a unified communication client with instant messaging, meetings, and voice. On the other hand, Linq, or Language Integrated Query, is a development technology, specifically a set of extensions to the .NET Framework that came out a few years ago, and extends C# and Visual Basic with native language syntax for queries. No confusions, after all. Lync is for end users whereas Linq is an "insider" term for developers and geeks.